2024
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anthem video
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ASSOCIATE CREATIVE DIRECTOR

The project
The challenge
WIth Google Chat’s positioning having shifted over the years, many enterprise leaders were unclear on its value. At NEXT ‘23, we had a rare chance to change that with a captive audience of decision-makers. I helped build a sizzle video that showed the product in action, with real workflows, collaborative features, and enterprise-scale capabilities. Innovative updates easily balanced with core functions, proving in the end that Chat delivers it all. A sonic landscape mirrored the energy of work in motion, turning the presentation into an immersive experience that positioned Google Chat as the enterprise-grade messaging platform built for the future of work.
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